Merge On Demand

How to handle customer authentication for SaaS integrations

Creating a seamless user experience for authenticating and authorizing integrations within your SaaS product is crucial. But it can cause a lot of headaches for not just your customer support teams but your customers.

Join Yash Gogri, Solutions Architect at Merge, and Irene Hu, Product Marketing Manager at Merge, as they discussed how auth is challenging for your customers to figure out and how that leaves your support teams stressed. We’ll do a live demo of how Merge can change the entire auth experience!

We covered the following:

  • highlight the importance of seamless user authentication
  • explore common challenges users face during integration authentication
  • present a live demo of Merge's solutions, including Detailed Error Messaging and our Issues tab, designed to alleviate authentication frustrations for both customers and support teams
  • …and more!

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Meet the speakers

Yash Gogri
Growth
|
Merge
Irene Hu
Marketing
|
Merge
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How to handle customer authentication for SaaS integrations
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