Merge On Demand

What to avoid when building the long-tail of integrations

Long-tail integrations, or integrations that are used by a minority of your clients and prospects, can prove crucial in helping you expand to target markets, close lucrative deals, and more. However, SaaS companies fail time and time again to build and maintain them effectively.

Jon Gitlin, a Senior Content Marketing Manager at Merge, and Anuj Jhunjhunwala, a Product Manager, will share:

  • The top mistakes SaaS companies make when building and maintaining long-tail integrations
  • Why SaaS companies make these mistakes
  • How you can avoid them

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Meet the speakers

Jon Gitlin
Senior Content Marketing Manager
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Merge
Anuj Jhunjhunwala
Product Manager
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Merge
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What to avoid when building the long-tail of integrations
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