How Ledgy’s region-specific HRIS integrations helped grow their presence in multiple countries

How Ledgy’s region-specific HRIS integrations helped grow their presence in multiple countries

PROBLEM

Native integration builds couldn’t meet their ambitions

The team at Ledgy, a leading European equity management software company, needed to build integrations between region-specific HRIS solutions and their product so that their clients’ employees could automatically get added to Ledgy, receive the appropriate documentation and equity grants, and get offboarded (which requires generating the necessary termination letters and having their account revoked).

They started by building native HRIS integrations, but soon realized this wasn’t the best way forward.

Sitong Wei, a Product Manager at Ledgy, explained that “our engineers were forced to build integrations sequentially, and for every integration we built, we had to keep up with updates and debug continuously.” In addition, establishing and testing connections with larger HRIS solutions proved even more complex.

With Ledgy’s clients and prospects in the UK, France, Germany, Austria, Switzerland, along with Scandinavian and Baltic countries, all using different HRIS solutions, coupled with the company’s ambitions of expanding across the globe, it quickly became clear that native builds weren’t the right approach.

Solution

Building highly-customizable HRIS integrations at scale with Merge

After evaluating several unified API vendors, the team at Ledgy decided to work with Merge for their robust HRIS integrations, high quality of support, and, as Wei explained, “Merge’s commitment to innovation.”

As part of their implementation with Merge, they’ve allowed their end-users to select the specific fields they’d like to sync and even add custom fields to our Common Models—the data models in our Unified HRIS API—through our Field Mapping feature. This flexibility and control allows Ledgy to address the unique integration needs of companies across regions and industries, accelerate syncs, and preserve their data integrity.

Field Mapping provides an additional benefit to Ledgy: It ensures that only those who qualify for equity get synced to Ledgy.

The way it works is fairly simple; customers would add a Ledgy-specific custom field in their HRIS and, only when the field for a given employee is checked off “Yes”, the employee would get added to their product. 

Wei elaborates on the value Field Mapping provides to their platform and end-users: “When specific custom data is pulled into Ledgy via Field Mapping, we can trigger automated workflows that improve our end-users’ experience.”

Outcome

Expanding their global reach while transforming their customer experience

Within a matter of weeks, Ledgy was able to take 50+ HRIS integrations live with Merge. According to Armon Bättig, Co-Founder of Ledgy, this has been critical to their sales team: “Being able to offer a product that provides the most integrations in the market really resonates with prospects. In fact, the integrations we’ve built with Merge have helped us increase our close rate.”

Ledgy’s broad set of HRIS integrations have also helped them expand into new markets within Europe and Asia more easily—this includes France, the UK, Estonia, Italy, and Australia.

Bättig explains further: “Ledgy is being used by organizations in 45+ countries, and Merge has helped us along the way.”

Finally, Merge’s enterprise-grade HRIS integrations have allowed Ledgy to improve their customer experience—particularly for larger organizations. “We have several 1,000+ employee companies that can sync employees between their HRIS and Ledgy seamlessly, ultimately enabling them to issue thousands of grants at a time more efficiently”, explains Bättig.

So, what’s next in Ledgy’s partnership with Merge? Bättig explains: “we plan to expand our reach and continue on our mission to empower teams globally with equity. Automating the end-to-end processes linked to share-based compensation will continue to be top of mind, and finding further ways to leverage Merge's HRIS and Account Unified APIs could be a part of this journey.”

Given the progress we’ve already made, we’re optimistic that this new initiative will be a success.

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