Snappy, the award-winning, all-in-one gifting company, wanted user-friendly HR integrations that eliminated guesswork from milestone gifting for onboarding, anniversaries, or birthdays. 

Without these integrations, customers had to manually download and upload employee files into Snappy, which led to potential data lapses and missed opportunities (e.g. failing to send an employee a milestone gift). 

Snappy’s clients had long been asking for HR integrations to streamline gift-giving for employees and seasonal contractors. 

Additionally, Snappy’s in-house engineers wanted to remain focused on creating the company’s delightful gift-giving experiences. 

Taken together, it became clear to Snappy that they needed a partner that could integrate with a wide range of HR solutions quickly and with minimal friction.

Once Snappy’s Product team was introduced to Merge, they saw the potential for a game-changing solution. 

Within weeks, Snappy successfully integrated numerous HRIS platforms, including Workday, ADP, and SAP SuccessFactors. In addition, Merge’s Field Mapping feature has allowed Snappy to cater to unique client definitions of milestones, including birthdays, anniversaries, and new-hire dates, ensuring timely and meaningful gifting. 

Merge’s Integrations observability capabilities also empower non-technical teams at Snappy. Ry Sullivan, Snappy’s Chief Product Officer, explains further: “With Merge, managing API integrations shifted from a technical task for engineers to something our customer support could easily handle.”

The benefits of using Merge fall into 3 buckets:

• Seamless gifting: With Merge’s real-time and accurate data syncs, Snappy has built deeper trust with customers. Clients know that gifts will reach the right employees at the right time, which makes celebrations more meaningful—this is evidenced by the fact that claim rates have increased.

• A lighter touch: The integrations have reduced the time and energy required by customers to send gifts. Rather than manually updating recipient information via uploads, customers can leverage the latest employee data automatically from their preferred HR system.

• The gift of time for Snappy’s engineers: They’ve saved countless hours, allowing them to focus on refining their core gifting platform and launching new, innovative features and products. 

Given Snappy’s success in implementing HR integrations, the teams at Merge and Snappy are brainstorming other integration opportunities together. “Merge helped us create operational efficiencies and elevate our customer experience. We are excited to continue working together,” says Sullivan.